Instagram Giveaway
Picker
Paste the comments from your giveaway post, set your rules and pick random winners and backups. Runs in your browser and shows a seed so the draw can be checked.
Pick your giveaway winners
Paste the comments, set your rules and draw. This tool does not connect to Instagram: everything stays in your browser.
The first word of each line is read as the commenter. Any @name after it counts as a tag. A leading @ or a trailing colon on the username is fine.
Add your own account and anyone who should not win. Separate with spaces, commas or new lines.
Replay a draw with a seed
Paste the seed from an earlier draw, with the same list and rules, to get the same winners and prove the result.
Paste your list above to see how many entries are counted.
How to pick a giveaway winner
- Step 1
Paste your entries
Put the commenter's username at the start of each line, followed by their comment. Or paste a plain list of usernames.
- Step 2
Set your rules
Remove duplicates, exclude your own account, require a number of tags and choose how many winners and backups you want.
- Step 3
Draw and keep the summary
Press Pick winners, then copy the summary with the seed and list fingerprint and share it with your announcement.
How to get your comments into the picker
This picker does not connect to Instagram and cannot fetch comments for you. Open your giveaway post on instagram.com in a desktop browser, scroll until the comments you want are loaded, then select and copy them. If your copy has the username and the comment on separate lines, put them on the same line first, for example in a spreadsheet, because the picker reads the first word of every line as the commenter.
Before you draw, open “Check how each line was read”. It shows who was counted, who was removed and why, so you can fix a pasting problem before it affects the result.
What Instagram's promotion guidelines say
Instagram's promotion guidelines put the responsibility on you. If you use Instagram to run a contest or sweepstakes, you are responsible for the lawful operation of the promotion, including the official rules, the offer terms and eligibility requirements such as age and residency, and compliance with the rules that apply to your prizes.
- Do not inaccurately tag content, and do not encourage others to.
- Include a complete release of Instagram by each entrant.
- Say that the promotion is in no way sponsored, endorsed or administered by, or associated with, Instagram.
- Expect no help from Instagram with administering the promotion or with consent to use entrants' content.
The guidelines are short, so read them in full and check the laws where your entrants live.
Make the draw easy to trust
Publish your rules before the giveaway starts, exclude your own account and anyone connected to the prize, and decide whether one entry per user or every comment counts. After the draw, share the summary the picker gives you. It lists how many entries were counted, the seed and a fingerprint of the list, so anyone can repeat the draw and get the same winners. Draw backups at the same time so you can move down the list if a winner does not respond.
Use comment-to-DM to run the entry and follow up
A giveaway is easier to run when entering sends a message. If entrants comment a keyword, comment-to-DM can send each of them a DM with your official rules and a confirmation that they are in. Meta's documentation allows a private reply to a comment within 7 days of the comment, so set the automation up before you post and keep your entry window inside that time. If a person replies to the DM, the conversation can continue within a 24-hour messaging window, which is also the best time to ask a winner for delivery details.
Send your rules and prize details by DM
FlowGent can send a DM to everyone who comments a keyword on your giveaway post or Reel, through the official Instagram API, and keep the conversations in one inbox so you can follow up with winners and backups.
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Frequently asked questions about Instagram giveaway pickers
Does Instagram have a giveaway picker?
Is there a free random picker for Instagram giveaways?
How do I pick a random winner from Instagram comments?
How does the picker keep the draw fair?
Can one person win more than once?
What rules should I follow for an Instagram giveaway?
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